VP Marketing

TULA Skincare CRO strategy with HiConversion

TULA Skincare’s CRO Strategy for Retaining Customers [Case Study]

TULA Skincare’s CRO Strategy for Retaining Customers [Case Study] Innovative skincare brand trusts HiConversion for ongoing conversion rate optimization program, driving revenue growth and customer loyalty as a result. Dr. Roshini Raj, a practicing gastroenterologist and probiotics expert, founded TULA after observing the positive effects probiotics had on her patients’ skin, and equally so, on their confidence. TULA’s focus…

Adobe Magento Commerce webinar with HiConversion, Redstage, and with Scrubs & Beyond

Why an Optimized Mobile Checkout Can Boost Your eCommerce Sales (We’re Sharing the Notes From a Live Magento Webinar)

Why an Optimized Mobile Checkout Can Boost Your eCommerce Sales (We’re Sharing the Notes From a Live Magento Webinar) Together with Magento Commerce, RedStage, and retailer Scrubs & Beyond, HiConversion held a webinar for online merchants. Objective: to learn more the state of checkout in eCommerce, how it’s been underutilized, and what you can do…

Top lessons learned building a Shopify app

Launching A Shopify App? Here Are 7 Lessons Our Product Team Learned

Launching A Shopify App? Here Are 7 Lessons Our Product Team Learned HiConversion is best known for enterprise level analytics, testing and personalization products – trusted by brands like Pat McGrath, Tula, Timex, and hundreds of other ecommerce retailers. But, it may surprise people to learn that although we have many customers on Shopify, we’ve never built our own standalone Shopify app –…

Corvette Collection continuously optimizes mobile checkout to boost sales

Mobile Checkout Insights: Corvette Collection Boosts Conversions with Continuous Optimization [Case Study]

Mobile Checkout Insights: Corvette Collection Boosts Conversions with Continuous Optimization [Case Study] Corvette Collection is an authorized retailer of Corvette-branded merchandise. Officially licensed by General Motors, the site is managed by Burston Marketing, a promotional marketing company that specializes in branded programs for several automobile and lifestyle brands. Seeking to boost conversion rates and Revenue per Visitor…

US-Mattress improves online checkout with program of A/B tests

US-Mattress Increased Sales With Mobile Checkout Optimization [Case Study]

US-Mattress Increased Sales With Mobile Checkout Optimization [Case Study] US-Mattress is an online distributor of mattresses and bedding products. Since its humble start in 2001, the company has grown to become the major player in the distribution of mattresses throughout the US. Today, US-Mattress supplies its products through a mix of bricks-and-mortar and direct-to-customer eCommerce retail and is…